January Tip for Owners and Managers: Is your course unaffordable?

January Tip for Owners and Managers: Is your course unaffordable?

Have you ever considered that even courses with very low green fees might be unaffordable for many players? This is because every potential player for your course, or any course, has three currencies to spend when choosing where to play, and Money is only one of them. The others are Emotion and Time.

 

If your course has a reputation for slow play and long round times, a player will think twice before spending his or her Emotion currency: "I’m not going to play on a course that makes me stand around waiting to play every shot, and then be in a rotten mood when I’m done. It’s not worth it to me!” Likewise, players will be reluctant to invest their precious Time currency: "I better not chance a slow day there. I've had round times anywhere from four and a half to five and a half hours at that course. The kids have a 3:00 soccer game, so you better play without me."

 

So, course Owners and Managers, if you think these conversations might be happening when people consider your course, here's an affordability question for you. Is it affordable for you to continue losing what could easily be turned into loyal customers?

 

With the right management approach and training that we provide, you can grow your business by making your round times faster, more consistent and more affordable by any currency. Click here to find out how!

 

 

Tip by Bill Yates, Pace Manager Systems 

Testimonials

  • "We cut more than 30 minutes off our average 18-hole round."

    Dane Bohrer, PGA, General Manager

  • "Our pace of play is much better and our members love it."

    Alice Plain, PGA, Director of Golf

    Vail Golf Club, Colorado
  • "Bill Yates is the Guru of pace of play."

    Paul Spengler, Executive VP

    Pebble Beach Golf Links, California
  • "Bill Yates unquestionably provides the most enlightening analysis of pace of play I have ever seen."

    Terry Florence, Director of Golf

    Wild Dunes Golf Resort, South Carolina
  • "What Bill did for us was fantastic. Every golf course should adopt his approach."

    Rod Cochrane, General Manager

    Predator Ridge Resort, British Columbia
  • "I can’t thank you enough for what you’ve done for us."

    Shawn Smith, Director of Golf

    Pebble Beach Resort, California
  • "It’s the best money I’ve ever spent. It’s like you’ve given me an additional course to use."

    Perry Cooper, Golf Manager

    Jasper Park Lodge, Canada
  • "We have now put 3:57 on all our range balls."

    Alan McGregor, General Manager

    St Andrews, Scotland
  • "Your training sharpened our focus on quality."

    Nathan Stith, Director of Golf

    Doral Golf Resort and Spa, Florida
  • "Thanks to Pace Manager, we can now communicate with each other and our guests with facts."

    Brian Shaw, Head Golf Professional

    Doonbeg Golf Club, Ireland
  • "Our members and guests couldn’t be more pleased!"

    Cary Corbitt, Director of Sports & Operations

    Harbour Town Golf Links, South Carolina
  • "Your program was not an expense; it was a sound investment."

    Terry Boldt, Golf Division Manager

    City of Calgary Municipal Courses, Canada
  • "Magnifique!"

    Alexis Davet, General Manager

    Golf de la Grande Bastide, Provence
  • "You’ve made a great difference. I always recommend you to other courses."

    Frank Jemsek, Owner

    Cog Hill Country Club, Illinois
  • "Thanks to you, we have experienced two magical years of smooth flowing golf and exceptional pace"

    Steve Harker, Mgr. Performance Excellence

    Osprey Ridge at Disney World, Florida
  • "We continue to see marked improvement and exceptional quality."

    Gregg Lindquist, General Manager

    Desert Willow Golf Resort, California
  • "Thanks to you, the pace of play was better than it’s been in years, even during the Thursday and Friday rounds."

    Dawn Coe-Jones, LPGA Tour Player

    U.S. Women's Open Championship, Pumpkin Ridge, Oregon
  • "The pace of play in this championship was better than it has ever been."

    David Pepper, R&A Championship Comm. Chair

    The Open Championship, Muirfield, Scotland
 

Client Courses

  • Sanctuary Cove - The Palms

    Queensland, Australia

More than 150 courses around the world use Pace Manager Systems. view all...

 

Getting Started

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